THE IMPACT OF ARTIFICIAL INTELLIGENCE ON THE EFFECTIVENESS OF ACCOUNTING INFORMATION SYSTEMS: THE MEDIATING ROLE OF AUTOMATED ACCOUNTING SYSTEMS
DOI:
https://doi.org/10.61591/jslhu.24.572Keywords:
Accounting information systems, Artificial intelligence, Automated accounting systems, Business performance, Technology IntegrationAbstract
This study examines the relationship between artificial intelligence, automated accounting systems, and the effectiveness of accounting information systems in manufacturing enterprises in the Southeast region of Vietnam. The research employs the least square structural equation model (PLS-SEM) to test the relevant hypotheses. The findings indicate that artificial intelligence has a positive impact on the effectiveness of accounting information systems and automated accounting systems. Specifically, artificial intelligence not only enhances the effectiveness of accounting information systems but also plays a significant role in automating accounting processes. Automated accounting systems serve as a partial mediator between artificial intelligence and the effectiveness of accounting information systems, underscoring the importance of integrating technology into accounting processes. This study offers valuable practical implications for managers in optimizing accounting operations and developing sustainable business strategies. Furthermore, it presents avenues for future research to explore the factors influencing this relationship and the application of emerging technologies in accounting and financial management.
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